"The difference between a product and a brand is that a brand has a story to tell."  - Peter Stocker/Story
Story for Kindle

Story for Kindle

Our first project with Kindle was to develop several different options for displaying and promoting the Kindle to the trade and general public outside of a retail store environment. We then developed a flexible fixture for Kindle and their retail partner Target. We have also participated in name generation and naming exercises for the Kindle Team.

Story for Kindle